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Commercials VFX

Australian Government - Pharmaceutical Benefits Scheme - Prescription Price Freeze

VANDAL

vandal.au/portfolio/pharmaceutical-benefits-scheme-2024

This campaign for the Pharmaceutical Benefits Scheme (PBS) captures the reassurance of Australia’s prescription price freeze. Using a striking freeze-frame technique and motion control rigged cameras, the TVC reflects the comfort and stability this policy offers, reinforcing the peace of mind that comes from knowing prescription costs will remain fixed for another year.

CREW

Client: Australian Government

Agency: Hogarth
Senior Producer: Kara Baird
Creative Director: Shaun Branagan
Art Director: Cal Harmer
Copywriter: Lyndon Christie

Production: Hogarth
Director: Pete Moore
Producer: Ben O’Donnell

Post Production: VANDAL
Managing Director: Brenden Johnson
Executive Producer: Anna Greensmith
Producer: Naomi Gurr
Editor: Lucas Vazquez
Colourist: Matt Fezz
Online: Phil Stuart-Jones
VFX Supervisor: Joseph Pole
Sound: Hogarth

SOFTWARE
Premier AFX + FLAME + Pro Tools + Resolve