Caleb & Brown launched their flagship managed Fund, as a means to diversify the product offering and continue to establish the long-term and considered approach to crypto investment.They needed a website video to introduce their Flagship Cryptocurrency fund, we approached the task by using tactile 3D spheres to move through a series of metaphorical environments emphasising the key messaging. Harnessing the soothing yet powerful brand palette we created an animation that educates the audience in a contemporary, and tangible style, breaking the stereotype of the typical financial explainer.
Tristan Velasco - Creative Director
Lauren Barrett - Producer
Charlie Roberts - Copywriter J
esse Saffner - Senior Account Manager